Do you have any unwanted toys lying around and want to give them to a deserving home?
Hinckley and Bosworth's Sure Start has launched its Toy Appeal at Dorothy Goodman School in the town.
Present bins can now be found around the school and other major venues, including supermarkets and offices across Hinckley to help make it easy to donate.
The appeal aims to collect as many toys and goodies for children as possible in the area who are less fortunate and may not receive anything at Christmas time.
Hinckley and Bosworth Borough mayor, Councillor Jeff Bannister, officially launched the appeal at the school earlier this month and residents are being asked to dig deep for youngsters aged up to 16 years. The appeal also requests tinned foods and toiletries.
Donations are given out to the most needy by volunteers from Sure Start, Hinckley and Bosworth Borough Council, Hinckley Foodbank and the Salvation Army.
Last year's appeal reached 370 children and 180 families with 100 food hampers being delivered to families and elderly people.
Rebecca Woollock, from Sure Start said: "We're delighted to be leading this appeal again this year. We're hoping to better last year and make it the best year yet.
"Our aim is to reach as many vulnerable children living in Hinckley and Bosworth as we can.
"We would ask people not to wrap the toys because we would like families to be able to wrap them up themselves and that way the presents won't stand out.
"We so absolutely everything we can to match the right toy with the right child. It means so much to the families. We use every single present we're given and really appreciate every little donation."
Janet Thompson, head of Dorothy Goodman said: "We're delighted to have been chosen as a venue to launch this year's appeal. It's a really worthy cause and it is massively important for our children to get involved and give to others in need."
Liam Deacy, the school's fundraising manager added: "Dorothy Goodman School is thrilled to have been selected to launch this years Sure Start Toy Appeal. All of our pupils and staff recognise how important this appeal is to those less fortunate in the borough and to be asked to be help with the launch was an honour.
"Our children loved meeting the Sure Start team and the mayor of Hinckley and Bosworth."
