Usually the romance is on the screen, but for sweethearts Elizabeth Pipona and Kostas Petrou, the real love story took place in the cinema aisle when he got down on one knee to propose.
The romantic 23-year-old planned the surprise at Meridian Park Vue cinema on Sunday, where the lovebirds had their first date six months ago.
Just as they were settling down to watch Jack the Giant Slayer, Elizabeth's favourite song started playing and the elaborate on-screen proposal began.
"The music started playing and then the words My Angel came on the screen and a picture of me as a little boy, then her as a little girl, and then they came together and it said 'We were destined to be together','' said Kostas. "There were more pictures that were little messages that I knew she would understand and then there was a video of me telling her how much I loved her and how much she means to me. And then, on the video, I said there was one thing left to ask her. I pulled her into the aisle, got down on one knee and asked her to marry me.
"Thankfully, she said yes!"
Elizabeth's family – who were also in the cinema wearing caps and dark glasses as disguises – screamed their congratulations.
The 23-year-old from Loughborough had no idea Kostas was going to propose.
"It was a complete surprise and I just kept asking him what was going on," said the beauty therapist. "Even when I saw the pictures I was just in such shock that it didn't really sink in. It was only when he got down one knee I really knew.
"I giggle when I get nervous, so I just kept giggling.
"I'm so happy. I can't believe he managed it and I can't stop looking at my ring."
Staff at the venue, where the couple saw Paranormal Activity on their first date last year, helped Kostas plan the surprise.
They opened up the screen half an hour early so no-one else was there – except for a few staff members who sneaked in to watch the romantic gesture unfold.
"They were so helpful and so nice and they didn't even charge us for the tickets," he said. "They really could not have been more helpful."
Following the excitement of the proposal the couple headed home for a family party rather than watching the film. They have already started planning the wedding, which will take place in 2015.
Kostas, who works in insolvency and lives in Birmingham, said: "I've never laughed as much as I have since I met her. I used to be shy, but I'm not any more."
Elizabeth said: "He'll kill me for saying it, but I love him because he has a tough outside, but he is really soft inside, especially when it comes to me."